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Home Archive by category "Business Development" (Page 8)
Starting ecommerce store

Sold! Useful Ecommerce Resources

By Robert Clarke | Business Development, Conversion Optimisation, Ecommerce, Email Marketing, Slider, Social Media, Uncategorized | Comments are Closed | 27 December, 2011 | 1

According to our number crunching friends at Forrester Research, US online retail sales are to reach $248.7 billion by 2014.  That’s a lot of transactions. So whether you’re looking to start an online store, or are already running one, here’s our list of top Ecommerce resources for your shopping cart satisfaction: Shopping Cart Platforms EcommerceRead more

ways to improve business sales

3 Ways to Improve Business Sales for 2012

By Robert Clarke | Business Development, Ecommerce, Email Marketing, GOOGLE ADWORDS, Paid Search, Pay Per Click, Search Engine Optimization, Slider, Social Media, Uncategorized | Comments are Closed | 8 December, 2011 | 0

Times are tough, and so is the competition. If you’re looking for ways to improve business sales for 2012, Op Ed Marketing recommends 3: 1. Email and Social Media Marketing No matter how big or small your business, or what industry you’re in, you need to be communicating with your customers and potential customers. Always.Read more

black friday and guinness beer

Memo to Guinness: Black Friday Should Be Your Day

By Robert Clarke | Business Development, Slider, Uncategorized | Comments are Closed | 25 November, 2011 | 1

Yes, it might be strange to write something to a beer.  But as they say before writing anything: know your audience.  And trust me, I know my Guinness. When I’m having a Guinness, I’m usually thinking about marketing.  When I’m busy marketing, I’m usually thinking about Guinness. And as I was doing both the otherRead more

seo-sem

Building your local search presence

By Robert Clarke | Business Development, Conversion Optimisation, Lead Generation, Paid Search, Search Engine Optimization, Slider | Comments are Closed | 20 November, 2011 | 0

As a local business, your search engine marketing plan should include a healthy dose of local search.  In fact, if your business is restricted to servicing clients in a small geographic area, local search should be your most important consideration. Today’s post is going to start you off in the right direction by outlining someRead more

where to go oakville business

Where to go when working on the go, in Oakville

By Robert Clarke | Business Development, Slider, Uncategorized | Comments are Closed | 7 October, 2011 | 0

Our goal at Op Ed Marketing is to be Oakville’s “agency of record”.  I live here, I work here, and my kids will grow up here.  I love it here. So much so, in fact, that try not to restrict ourselves to the office – we like to get out and “experience” Oakville while weRead more

Starting ecommerce store

5 Good Reasons to Start an Ecommerce Store

By Robert Clarke | Business Development, Ecommerce | Comments are Closed | 19 August, 2011 | 0

You have a business that sells products, but you don’t have an ecommerce store.  Ecommerce is complicated, costly, and time consuming, right?  Not necessarily.  In fact, here’s 5 good reasons you should start thinking about starting an ecommerce site for your business today. 1. Money Money Money Mon-naaay! According to our number crunching friends at Forrester Research,Read more

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