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Home Archive by category "Paid Search" (Page 3)
google adwords examples

Examples of Google AdWords Done Right (and Wrong) When We Googled “Web Design Toronto”

By Robert Clarke | Attract, Conversion Optimisation, Conversion Rate Optimization, Convert, GOOGLE ADWORDS, Landing Page Optimization, Lead Generation, Paid Search, Pay Per Click, Website Design, Website Optimization | 2 comments | 15 December, 2013 | 1

We are a Google Partner Agency, and have managed millions of dollars in Google AdWords budget, and love observing what companies are doing on the PPC Marketing front. This is the seventh instalment of a series we call “Critiquing Your Google AdWords Campaigns”. We Google a search term and evaluate the top 3 Google Ads as well as theirRead more

truth about rogers outrank

The Truth About Rogers Outrank

By Robert Clarke | Attract, GOOGLE ADWORDS, Lead Generation, Paid Search, Pay Per Click | Comments are Closed | 20 November, 2013 | 0

Expect the same customer attention from Rogers Outrank as you would a Rogers Cable customer

Please Don’t Throw Your Money Away with Facebook Ads

By Robert Clarke | Business Development, GOOGLE ADWORDS, Paid Search, Pay Per Click, Uncategorized | Comments are Closed | 17 September, 2013 | 0

“Should we try running Facebook ads?” That’s a question we get from every single Pay Per Click (PPC) client. And we understand. Facebook has over a billion users.  Everybody uses it.  And you can target users by age, gender, marital status, and pretty much any demographic under the sun. So what’s our response to ourRead more

google adwords tips to save money

5 Reasons Your Adwords Campaigns Are Leaking Money

By Robert Clarke | GOOGLE ADWORDS, Paid Search, Pay Per Click | Comments are Closed | 21 August, 2013 | 0

Setting up Adwords is easy, right? You can get a campaign up and running in 15 minutes. Sure, you’ll get clicks in no time flat, but are they the right clicks? By not taking the time to properly set up, manage, and optimize your campaigns, you’re flushing hard earned cash down the toilet. Here areRead more

google adwords examples

Exemplary Examples of Google AdWords Done Right (and Wrong)! No. 6

By Robert Clarke | Attract, Conversion Optimisation, Conversion Rate Optimization, Convert, GOOGLE ADWORDS, Landing Page Optimization, Lead Generation, Paid Search, Pay Per Click | Comments are Closed | 28 July, 2013 | 0

This is the sixth instalment of a series we call “Critiquing Your Google AdWords Campaigns”. We Google a search term and evaluate the top 3 Google Ads as well as their landing pages for their ability to ATTRACT and CONVERT visitors. We grade each campaign out of 10: 5 Points ATTRACT: the actual Google Ad 5 Points for CONVERT:Read more

google adwords examples

Exemplary Examples of Google Ads Done Right (and Wrong)!

By Robert Clarke | Attract, Business Development, Convert, GOOGLE ADWORDS, Lead Generation, Paid Search, Pay Per Click, Uncategorized | Comments are Closed | 5 February, 2013 | 0

This is the fifth instalment of a series we call “Critiquing Your Google AdWords Campaigns”. We Google a search term and evaluate the top 3 Google Ads as well as their landing pages for their ability to ATTRACT and CONVERT visitors with PPC. We grade each campaign out of 10: 5 Points ATTRACT: the actual Google Ad 5 PointsRead more

google adwords examples

Critiquing Your Google Adwords Campaigns… Edition 4

By Robert Clarke | Attract, GOOGLE ADWORDS, Lead Generation, Paid Search, Pay Per Click | Comments are Closed | 19 December, 2012 | 0

This is the fourth instalment of a series we call “Critiquing Your Google AdWords Campaigns”. We Google a search term and evaluate the top 3 Google Ads as well as their landing pages for their ability to ATTRACT and CONVERT visitors. We grade each campaign out of 10: 5 Points for ATTRACT: the actual Google Ad 5 PointsRead more

ecommerce tips to improve sales

5 Surefire Ways to Leave Money on the Table with Your Online Store

By Robert Clarke | Conversion Optimisation, Ecommerce, Email Marketing, Paid Search, Pay Per Click | Comments are Closed | 25 November, 2012 | 0

Your online store is booming. You’ve got Pay Per Click campaigns driving traffic to your store. Your store’s sweet design is easy to navigate and has a simple checkout. You’ve even got your Facebook fans shopping. But even if your store is booming, it can always be better. In fact, if you’re not doing theseRead more

marketing budget tips

Don’t Overlook These 5 Things for Planning Your Marketing Budget

By Robert Clarke | Attract, Business Development, Content Marketing, Conversion Optimisation, Convert, Email Marketing, GOOGLE ADWORDS, Keep, Lead Generation, Paid Search, Pay Per Click, Search Engine Optimization, Uncategorized, Website Design | Comments are Closed | 12 November, 2012 | 0

It’s mid-way through Q4, do you know where your 2013 budget is? Hard to believe, 2012 is nearly behind us and it’s time to start looking ahead. Here’s 5 tips for planning your 2013 marketing budget: 1. Get Your Website “Responsive” There are almost 1.2 billion mobile Web users in the world. That means yourRead more

google adwords examples

Critiquing Your Google AdWords Campaigns… Edition 3

By Robert Clarke | Attract, Conversion Optimisation, Convert, GOOGLE ADWORDS, Lead Generation, Paid Search, Pay Per Click, Website Design | Comments are Closed | 29 October, 2012 | 0

This is the third instalment of a series we call “Critiquing Your Google AdWords Campaigns”. We Google a search term and evaluate the top 3 Google Ads as well as their landing pages for their ability to ATTRACT and CONVERT visitors. We grade each campaign out of 10: 5 Points ATTRACT: the actual Google Ad 5 Points forRead more

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