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Marketing on Tap Episode 16: YouTube Influencers, Brand Responsibility, & Mental Health Burnout

By Danny Brown | Marketing on Tap Podcast | Comments are Closed | 2 November, 2018 | 1

In recent weeks, there’s been a spate of YouTube influencers taking to their channels to say they’re feeling burned out, and that their mental health is suffering. Much of the criticism from these influencers is that they’re feeling the pressure to “always be on”, regardless of how they feel and what’s happening in their livesRead more

influence marketing insurance industry

3 Examples of Influencer Marketing in the Insurance Industry

By Sam Fiorella | Digital Marketing, influence marketing, Social Media | Comments are Closed | 25 September, 2018 | 3

One of the main challenges that insurance companies face is a need to differentiate themselves. This industry overall, is just waking up to social media and influencer marketing, but some campaigns already stand out tremendously. Let’s have a look! 1. Sonnet And Optimism On Instagram Where do you least expect to see an Insurance ad?Read more

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